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Consumers

Consumers Get Their
Irish Up Over 7Up Ads

By Craig McGuire, Contributor
December / January 2004

December 1, 2003 by Leave a Comment

Dr Pepper/Seven Up Inc. recently re-edited its U.S. television commercial when scores of irate Irish-Americans phoned in complaining of what sounded like a leprechaun shouting an ethnic slur. In the commercial, a foul-tempered leprechaun is pulling a wagon through the streets of New York City hawking dnL, Dr Pepper/Seven Up's new caffeinated, carbonated fruit-flavored soda … [Read more...] about Consumers Get Their
Irish Up Over 7Up Ads

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