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Business 100 – 2014

Lisa Donohue

As CEO of Starcom USA, Lisa Donohue is driving a next-generation media agency focused on the convergence of media, technology and creativity; enabling the design of unique human experiences, at scale, with impressive results. 

Under Donohue’s leadership, Starcom has exceeded challenges on behalf of some of the world’s top marketers, including Samsung, Procter & Gamble, Kraft, Bank of America, Best Buy, Kellogg’s, Novartis, Allstate, Esurance, Mars/ Wrigley, and Spotify, among others.  She has driven Starcom’s industry-leading digital offering and invested heavily in the agency’s Data & Analytics practice. In 2014, Starcom MediaVest Group was named Most Effective Agency Network by the North American Effies – the first media agency to receive this honor in Effie history – and Media Network of the Year at the Cannes Lions International Festival of Creativity.

Lisa is a third-generation Irish American on her father’s side and fourth-generation on her mother’s. Both families are from Cork.

 

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